Each build runs a short loop: pick one idea, sketch it quickly, ship the best cut, and keep it cared for.
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Simple stack
Static pages and one template ship with the App Store/Play Store updates the same day.
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Direct signal
Feedback flows through one inbox and small TestFlight cohorts—just enough signal, never heavy.
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Cross-promote
Every landing links the full 500nits lineup, nudges reviews, and routes support so no app feels isolated.